Based on our findings, here’s what you can do to meet your UK customers’ shipping expectations. So, what can you do as a retailer to put your customers’ minds at ease? Over two-thirds of UK consumers surveyed said that they experienced shipping delays since the beginning of the coronavirus pandemic. This has led many retailers to start using tracking messages as an opportunity for offering sales messaging too. Manage expectations by communicating clearly about shipping delays. National Statistics E-commerce in the UK and the European Union Compares the use of e-commerce in the UK by both businesses and consumers to other European countries. This significant increase will see ecommerce account for more than 30% of total retail sales in the UK for the first time. Demographics 1. Here you can create a free Sendcloud account and start optimising your shipping process immediately! Analysts have noted that e-commerce now accounts for, more than one quarter of all retail sales. In the UK, ecommerce retail sales make up 18% but it is seeing growth. Brand the tracking experience and excite customers while they wait. The tracking process is one of the most engaging steps of the. The tracking process is one of the most engaging steps of the e-commerce logistics. Although online shopping is extremely popular throughout the world now, no other country in Europe has embraced online shopping more fully than the UK. View Trends, Analysis and Statistics. Download our full e-commerce report for an in-depth look at all the trends, statistics and predictions to help you grow your e-commerce business. Always make your returns policy clearly accessible on your site. We shop on the go. With online sales equating to 19.6% of overall shopping in the UK in February 2020, according to the Office for National Statistics, eCommerce is now understandably a key part of many companies’ sales strategies. This reveals exactly what UK customers expect to happen, from the moment they click ‘Add to cart’. That's an undersell. This number is expected to steadily increase in the years ahead, reaching nearly one-third of all retail sales by 2024. Just be careful not to overdo it. From 2014, the E-commerce Survey of UK Businesses introduced coverage of micro-enterprises, that is, businesses with fewer than 10 employees. The main point of tracking notifications should still be to offer good service and inform your customers. Here’s part of what our research revealed: But watch out: nearly one-third (29%) of UK shoppers say they are unwilling to pay any shipping costs on orders of £150 or more. While 45% of UK consumers happily ordered from international companies before the coronavirus outbreak, that number has now sunk to only 32%. Enable customers to organise return shipping entirely through your site instead of leaving it fully up to them or referring them to third-party shipping companies. Amazon is the leading online retailer with a net revenue of $232.88 billion in 2018. Here’s part of what our research had to say: Insider tips:If you’re an international retailer trying to get ahead in the UK market, you’ve got some catching up to do. Want to find out more insights from our extensive market research? How can you ensure that your online retail business is fully prepared to tap into the booming UK market? In the UK, 77% of consumers say that they have bought more products online since the beginning of the pandemic. Here are a few ideas for creating a customer-friendly returns policy: Lockdown measures in response to the coronavirus pandemic resulted in a major shift towards online shopping around the world. The environment is a growing concern for many retailers and consumers today. Summary The average CPA in all segments of all ecommerce markets increased by 6.11% to 7.19% in October 2020 compared to October 2019. If you’re not too keen on offering free shipping, you’re probably wondering how much UK customers are willing to pay for shipping these days. If you’re an international retailer trying to get ahead in the UK market, you’ve got some catching up to do. In other words, free shipping is a win-win for you and your customers: they are happy with the free delivery—and you are selling more merchandise. The checkout experience (including cart abandonment), Customer expectations in the age of COVID-19. What stands out above all is the competitive advantage of offering positive, customer-centric user experiences for UK consumers. The E-commerce Survey measures the use of information and communication technology (ICT) and the value of electronic sales (e-commerce) made by UK businesses. (Jeff Bezos in a letter to … nearly one-third (29%) of UK shoppers say they are unwilling to pay any shipping costs on orders of £150 or more. It’s a good idea to set a threshold for free shipping, as discussed above. Design your checkout process with your UK customers’ preferences in mind: Do your research to find the most popular carrier for your UK customers and be sure to offer a range of convenient shipping options. We recently surveyed 500 people in the UK about where they start their hunt for products online. Ecommerce statistics can help you see the big picture by answering these questions and more. eCommerce opportunities are constantly presenting themselves. A return does not mean that you’ve lost this customer. This is a great incentive to get them to add more items to the cart, which most of them will do. Consider offering free shipping to customers who reach a certain value threshold. Customer Support. No templates, no limits. November of each year typically demonstrates a higher Internet sales contribution to overall retail sales, which we can assume is down to Christmas shopping. 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